diff --git a/exampleSite/static/img/boards.jpg b/exampleSite/static/media/boards.jpg
similarity index 100%
rename from exampleSite/static/img/boards.jpg
rename to exampleSite/static/media/boards.jpg
diff --git a/exampleSite/static/img/headers/bubbles-wide.jpg b/exampleSite/static/media/headers/bubbles-wide.jpg
similarity index 100%
rename from exampleSite/static/img/headers/bubbles-wide.jpg
rename to exampleSite/static/media/headers/bubbles-wide.jpg
diff --git a/exampleSite/static/img/hero-academic.png b/exampleSite/static/media/hero-academic.png
similarity index 100%
rename from exampleSite/static/img/hero-academic.png
rename to exampleSite/static/media/hero-academic.png
diff --git a/layouts/partials/jsonld/business.html b/layouts/partials/jsonld/business.html
index c0aa57ef..5064faae 100644
--- a/layouts/partials/jsonld/business.html
+++ b/layouts/partials/jsonld/business.html
@@ -5,7 +5,7 @@
   "@id": {{site.BaseURL}},
   "name": {{site.Params.org_name | default site.Title}},
   "logo": {{ partial "functions/get_logo_url" . }},
-  {{with site.Params.sharing_image}}"image": {{printf "img/%s" . | absURL}},{{end}}
+  {{with site.Params.sharing_image}}"image": {{printf "%s/%s" ($.Scratch.Get "media_dir") . | absURL}},{{end}}
   {{ if (eq site.Params.site_type "LocalBusiness") | and site.Params.coordinates }}
   "geo": {
     "@type": "GeoCoordinates",
diff --git a/layouts/partials/page_header.html b/layouts/partials/page_header.html
index e0664be6..1f6747a0 100644
--- a/layouts/partials/page_header.html
+++ b/layouts/partials/page_header.html
@@ -21,7 +21,8 @@
   {{ if $img_src.Scheme }}
   <img src="{{ .Params.header.image }}" class="article-banner" alt="">
   {{ else }}
-  <img src="{{ (printf "/img/%s" .Params.header.image) | relURL }}" class="article-banner" alt="">
+  {{ $media_dir := $.Scratch.Get "media_dir" }}
+  <img src="{{ (printf "/%s/%s" $media_dir .Params.header.image) | relURL }}" class="article-banner" alt="">
   {{ end }}
 
   {{ with .Params.header.caption }}<span class="article-header-caption">{{ . | markdownify | emojify }}</span>{{ end }}
diff --git a/layouts/partials/site_head.html b/layouts/partials/site_head.html
index 3bb8725b..aa3cf334 100644
--- a/layouts/partials/site_head.html
+++ b/layouts/partials/site_head.html
@@ -7,6 +7,9 @@
 
   {{ $scr := .Scratch }}
 
+  {{ $media_dir := site.Params.media_dir | default "media" }}
+  {{ $scr.Set "media_dir" $media_dir }}
+
   {{/* Attempt to load superuser. */}}
   {{ $superuser_name := "" }}
   {{ $superuser_username := "" }}
@@ -173,9 +176,9 @@
   {{ else if $featured_image }}
     {{ $og_image = $featured_image.Permalink }}
   {{ else if .Params.header.image }}
-    {{ $og_image = printf "img/%s" .Params.header.image | absURL }}
+    {{ $og_image = printf "%s/%s" $media_dir .Params.header.image | absURL }}
   {{ else if site.Params.sharing_image }}
-    {{ $og_image = printf "img/%s" site.Params.sharing_image | absURL }}
+    {{ $og_image = printf "%s/%s" $media_dir site.Params.sharing_image | absURL }}
   {{ else if $has_logo }}
     {{ $og_image = (partial "functions/get_logo" (dict "constraint" "fit" "size" 300)).Permalink }}
     {{ $twitter_card = "summary" }}
diff --git a/layouts/partials/widget_page.html b/layouts/partials/widget_page.html
index 472675b5..4584b3ca 100644
--- a/layouts/partials/widget_page.html
+++ b/layouts/partials/widget_page.html
@@ -43,7 +43,8 @@
       {{ $darken = printf "linear-gradient(rgba(0, 0, 0, %s), rgba(0, 0, 0, %s))," (string $bg.image_darken) (string $bg.image_darken) }}
     {{ end }}
     {{/* See Hugo note on linking assets in styles: https://github.com/gohugoio/hugoThemes#common-permalink-issues */}}
-    {{ $style = printf "%sbackground-image: %s url('%s');" $style $darken (printf "img/%s" $bg.image | absURL) }}
+    {{ $media_dir := $.Scratch.Get "media_dir" }}
+    {{ $style = printf "%sbackground-image: %s url('%s');" $style $darken (printf "%s/%s" $media_dir $bg.image | absURL) }}
     {{ with $bg.image_size }}
       {{/* Allow sizes: actual, cover, and contain. */}}
       {{ $style = printf "%sbackground-size: %s;" $style (replace . "actual" "auto") }}
diff --git a/layouts/partials/widgets/hero.html b/layouts/partials/widgets/hero.html
index 3f60f18b..b12549fa 100644
--- a/layouts/partials/widgets/hero.html
+++ b/layouts/partials/widgets/hero.html
@@ -57,9 +57,10 @@
 
   {{/* Hero image */}}
   {{ if $page.Params.hero_media }}
+    {{ $media_dir := $.Scratch.Get "media_dir" }}
   </div>
   <div class="col-6 mx-auto col-md-6 order-md-2 hero-media">
-    <img src="{{ printf "img/%s" $page.Params.hero_media | relURL }}" alt="">
+    <img src="{{ printf "%s/%s" $media_dir $page.Params.hero_media | relURL }}" alt="">
   </div>
 </div>
 {{ end }}
diff --git a/layouts/partials/widgets/slider.html b/layouts/partials/widgets/slider.html
index 5da34b14..f8c03e09 100644
--- a/layouts/partials/widgets/slider.html
+++ b/layouts/partials/widgets/slider.html
@@ -17,9 +17,10 @@
     background-color: {{ $item.overlay_color | default "transparent" }};
     {{ end }}
     {{ if $item.overlay_img }}
+    {{ $media_dir := $.Scratch.Get "media_dir" }}
     background-image:
     {{ if $item.overlay_filter }}linear-gradient(rgba(0, 0, 0, {{ $item.overlay_filter }}), rgba(0, 0, 0, {{ $item.overlay_filter }})), {{ end }}
-    url('{{ printf "img/%s" $item.overlay_img | absURL }}');
+    url('{{ printf "%s/%s" $media_dir $item.overlay_img | absURL }}');
     {{ end }}
     ;">
     <div class="container" style="text-align: {{$item.align | default "left"}};">
diff --git a/layouts/shortcodes/audio.html b/layouts/shortcodes/audio.html
index 7a1ddf1c..232d76e5 100644
--- a/layouts/shortcodes/audio.html
+++ b/layouts/shortcodes/audio.html
@@ -3,8 +3,9 @@
 
 {{ $path := "" }}
 {{ $root_dir := "" }}
+{{ $media_dir := $.Scratch.Get "media_dir" }}
 {{ if .Get "library" }}
-  {{ $path = "media/" }}
+  {{ $path = printf "%s/" $media_dir }}
   {{ $root_dir = "static/" }}
 {{ end }}
 
diff --git a/layouts/shortcodes/figure.html b/layouts/shortcodes/figure.html
index 7f3dac76..6e819549 100644
--- a/layouts/shortcodes/figure.html
+++ b/layouts/shortcodes/figure.html
@@ -1,12 +1,13 @@
-{{/* Enable image to be loaded from local page dir or media library at `static/img/`. */}}
+{{/* Enable image to be loaded from local page dir or media library at `static/media/`. */}}
 
+{{ $media_dir := $.Scratch.Get "media_dir" }}
 {{ $asset := (.Page.Resources.ByType "image").GetMatch (.Get "src") }}
 {{ $image_src := (.Get "src") }}
 {{ if $asset }}
   {{ $asset2 := $asset.Fit "2000x2000" }}
   {{ $image_src = $asset2.RelPermalink }}
 {{ else if .Get "library" }}
-  {{ $image_src = printf "img/%s" $image_src | relURL }}
+  {{ $image_src = printf "%s/%s" $media_dir $image_src | relURL }}
 {{ end }}
 
 {{/* Disallow user from opening image in the lightbox? */}}
diff --git a/layouts/shortcodes/gallery.html b/layouts/shortcodes/gallery.html
index 8eb74d70..37a61502 100644
--- a/layouts/shortcodes/gallery.html
+++ b/layouts/shortcodes/gallery.html
@@ -34,7 +34,7 @@
   {{end}}
 
   {{else}}
-  {{/* Load gallery images from the `static/img/` media library or internet */}}
+  {{/* Load gallery images from the `static/media/` media library or internet */}}
 
   {{ if $.Page.Params.gallery_item }}
   {{ range (where $.Page.Params.gallery_item "album" $album) }}
@@ -42,7 +42,8 @@
   {{ $.Scratch.Set "src" .image }}
   {{ if gt (len .image) 4 }}
     {{ if ne "http" (slicestr .image 0 4) }}
-      {{ $.Scratch.Set "src" (printf "img/%s" .image | relURL) }}
+      {{ $media_dir := $.Scratch.Get "media_dir" }}
+      {{ $.Scratch.Set "src" (printf "%s/%s" $media_dir .image | relURL) }}
     {{ end }}
   {{ end }}
   {{/* Don't lazy load image as cannot init image size from non-Hugo asset, resulting in inaccurate anchor scrolling & active link highlighting. */}}
diff --git a/layouts/shortcodes/video.html b/layouts/shortcodes/video.html
index f6019f1c..e34edc7f 100644
--- a/layouts/shortcodes/video.html
+++ b/layouts/shortcodes/video.html
@@ -1,8 +1,10 @@
-{{/* Enable video to be loaded from local page dir or media library at `static/img/`. */}}
+{{/* Enable video to be loaded from local page dir or media library at `static/media/`. */}}
+
 {{ $path := "" }}
 {{ $root_dir := "" }}
+{{ $media_dir := $.Scratch.Get "media_dir" }}
 {{ if .Get "library" }}
-  {{ $path = "img/" }}
+  {{ $path = printf "%s/" $media_dir }}
   {{ $root_dir = "static/" }}
 {{ end }}
 
diff --git a/layouts/slides/baseof.html b/layouts/slides/baseof.html
index 98c8fa4c..a30aea7f 100644
--- a/layouts/slides/baseof.html
+++ b/layouts/slides/baseof.html
@@ -1,6 +1,9 @@
 <!DOCTYPE html>
 <html lang="{{ site.LanguageCode | default "en-us" }}">
 <head>
+  {{ $media_dir := site.Params.media_dir | default "media" }}
+  {{ $scr.Set "media_dir" $media_dir }}
+
   {{ $css := site.Data.assets.css }}
   {{ $cdn_url_reveal := "https://cdnjs.cloudflare.com/ajax/libs/reveal.js/3.8.0" }}