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-One of Hugo's greatest strengths is it's passionate---and always evolving---developer community. With the exception of the `highlight` shortcode mentioned in [Syntax Highlighting][syntax], the tools and other projects featured in this section are offerings from both commercial services and open-source projects, many of which are developed by Hugo developers just like you.
+One of Hugo's greatest strengths is its passionate---and always evolving---developer community. With the exception of the `highlight` shortcode mentioned in [Syntax Highlighting][syntax], the tools and other projects featured in this section are offerings from both commercial services and open-source projects, many of which are developed by Hugo developers just like you.
 
 [See the popularity of Hugo compared with other static site generators.][staticgen]